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Webinar: The Art and Science of Email Signatures

January 8, 2018

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A webinar recording from January 9th, 2018 about research and science-backed best practices behind your biggest untapped marketing channel. Hosted by Sigstr CEO, Bryan Wade, and VP of Marketing, Justin Keller - this short 20-minute webinar walks you through email signature marketing best practices and examples. Related resources: http://info.sigstr.com/science-of-email-signatures-ebook http://info.sigstr.com/invoca-case-study http://info.sigstr.com/mapp-digital-case-study

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Other content in this Stream

Turn your company's email volume into an amazing marketing channel for event promotion, content distribution, ABM, and more.

As you can see by the title, many teams today are taking advantage of everyday 1:1 email as a new marketing channel by mastering email signature marketing. 36 different use cases and counting!

Inspired by Vogue's annual publication of all things fashion, Sigstr is showcasing the best of the best in email signature design with 50 beautiful campaign banners from their customers.

Data, trends, best practices, and real examples representing the current state of this new owned marketing channel.

Need some new internal communication ideas for your comms or HR team? See how Sigstr uses Sigstr to promote company culture and internal initiatives.

Need a new channel for your content distribution strategy? See how email signature marketing can deliver your hard-earned content to the right audiences.

20+ email signature marketing ideas and designs for event promotion. Including webinars, conferences, regional events, and company events.

20+ ABM campaign ideas for email signature marketing straight from Sigstr's own account. Use employee email to engage with your top ABM targets.

If manually updating email signatures is becoming a pain for your team, maybe it's time to invest in email signature marketing? Use this guide from Sigstr to decide between build vs. buy.

In this three-minute demo, we walk through a general overview of email signature marketing and how Sigstr provides value to all teams within a company.

The Sigstr team compared total clicks between these two email strategies and found that email signature marketing is much more effective. We're talking 1,500 more clicks more effective!

Ever wondered what goes into an email signature banner design? Sigstr's own designer, Anna Zimmerman, shares a few secrets and tips on how she approaches designing campaigns in this handy infographic.

Eye-tracking analysis and best practices around email signature marketing with real heat maps and data to support each trend.

Check out the math, history, and science of email signature marketing with (optional) homework. Get back to the basics with this Sigstr ebook.

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Good question! The Sigstr team is here to answer that question and more. Learn the basic of email signature marketing, along with customer examples, trends, the best designs, and more!

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The main highlights and most compelling findings from Sigstr's "The State of Email Signature Marketing" report. With customer examples and data visuals.

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