Sigstr for Account-Based Marketers
Employee email is the best channel to drive engagement with your account-based marketing targets. Targeting with ABM email signature marketing allows you to target the right people with the right message, every time.
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Read ArticleBuilding Relationships Through ABM and Inbound to Drive Better Sales
In this ebook, SmartBug Media and Sigstr walk through how to weave ABM into a team's inbound strategy, how to scale with smart content and email strategy, and how to align sales and marketing.
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Read ArticleScale Computing Uses Sigstr to Prioritize Top Tier Accounts for ABM Success
Sigstr has emerged as the "brick and mortar" of Scale Computing's ABM strategy. See how they use Sigstr Relationships to prioritize accounts and Sigstr Signatures to score demos that lead to revenue.
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Read ArticleSigstr Relationship Data and Email Signature Marketing Drive Snowflake’s Award-Winning ABM Program
See how Snowflake Computing uses multiple components of the Sigstr platform (Signatures and Relationships) for their award-winning account-based marketing program. Read more or watch the interview.
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Read ArticleHow We Achieved 5x Higher Engagement with Targeted Email Signature Marketing
Based on data from Sigstr's own account, learn how targeted email signature marketing can double, triple, quadruple, or even quintuple engagement rates.
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Read ArticleLumavate Adds Sigstr to ABM Strategy with Account-Specific Targeting
With Sigstr, Lumavate has unlocked employee email as their most pointed ad channel and new account-based marketing secret weapon. Learn more in this case study and customer interview.
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1:33Watch VideoSigstr Relationships for ABM
Gone are the days of “spray-and-pray” and “inbound optimization”. Today’s most savvy marketers are focusing on their highest value accounts and aligning their efforts to win there. Sigstr Pulse provid
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Read ArticleA New Channel for ABM Engagement: Sigstr and Employee Email
Sigstr's targeting features and functionality help marketers turn employee email into their newest channel for ABM engagement with top targets and accounts.
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Read Flipbook
36 Creative Use Cases for Email Signature Marketing
As you can see by the title, many teams today are taking advantage of everyday 1:1 email as a new marketing channel by mastering email signature marketing. 36 different use cases and counting!
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Read ArticleHow Relationship Marketing Impacts ABM and Revenue Goals
Sigstr's VP of Marketing, Justin Keller, shares what relationship marketing means to him and how it can be applied to account-based marketing and sales and marketing alignment.
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2:01Watch VideoSigstr Interview: ABM + Email Signature Marketing
An interview with Sangram Vajre, CMO at Terminus, about the power of employee email as a new owned marketing channel. See how the Terminus team uses email signature marketing and why it goes hand-in-h
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Read ArticleHow Sigstr Uses Sigstr for ABM: Campaign Design Ideas
20+ ABM campaign ideas for email signature marketing straight from Sigstr's own account. Use employee email to engage with your top ABM targets.
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Read ArticleThe State Of Relationship Marketing Report
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Read ArticleHow To Develop The Best Relationships Through ABM
A true ABM strategy focuses on the customer experience with the goal of building genuine relationships with prospective buyers at a business’s target accounts.
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2:16Watch VideoAccount-Based Marketing for Employee Email
Sigstr ABM gives marketers the ability to target specific accounts, industries, and individuals with content tailored to each audience. Request a demo here: http://info.sigstr.com/account-based-mark
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Read ArticleJuly 2018 Baltimore HUG Recap: Employee Email and ABM Engagement
Check out a recap of Sigstr's presentation at the Baltimore HubSpot User Group and learn how employee email can become the perfect channel for your team's ABM strategy.
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Read ArticleWhy Teams Are Adding Email Signature Marketing to Their ABM Lineup
See why email signature marketing is a natural addition to any team's account-based marketing lineup. Assign ESM campaigns to specific contacts or accounts.
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Read Article4 Things Marketers Can Do to Support Account-Based Sales
Decision committees are on the rise, which isn't making life easier for your sales and marketing teams. Here are four ways the support account based sales.
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Read ArticleThe Relationship Marketing Manifesto
With the launch of Sigstr Pulse, this post dives deeper into relationship marketing as the Sigstr team expresses their commitment to helping teams foster the relationships that drive business.
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Read Flipbook
Marketing Automation Guidebook
This ebook offers a small sample of the several thousand amazing things you can do when you connect Sigstr to your marketing automation platform.
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Read ArticleScaling Your Strategic ABM Campaigns
If you’re wondering when you should start scaling ABM efforts, the answer is now. Getting it right isn’t the most important thing, it's all about getting started and improving as you go.
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