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3:56Customer Interview: Terminus Takes ABM Program to Next Level with Sigstr
Terminus has always been a pro at executing ABM campaigns through a number of ad and marketing channels. After all, that’s the philosophy their business is built on! However, when the marketing team c
Sigstr + Demandbase: A Match Made in ABM Heaven
Orchestrate personalized, account-based campaigns across your two biggest ad channels (web and 1:1 email) with the new Sigstr + Demandbase integration!
2:17New Salesforce Integration: Relationship Intent Scores and Opportunity Analytics
An overview of Sigstr's relationship intent scores and campaign opportunity analytics, both now available by integrating your Salesforce account with Sigstr.
Building Relationships Through ABM and Inbound to Drive Better Sales
In this ebook, SmartBug Media and Sigstr walk through how to weave ABM into a team's inbound strategy, how to scale with smart content and email strategy, and how to align sales and marketing.
Scale Computing Uses Sigstr to Prioritize Top Tier Accounts for ABM Success
Sigstr has emerged as the "brick and mortar" of Scale Computing's ABM strategy. See how they use Sigstr Relationships to prioritize accounts and Sigstr Signatures to score demos that lead to revenue.
Sigstr Relationship Data and Email Signature Marketing Drive Snowflake’s Award-Winning ABM Program
See how Snowflake Computing uses multiple components of the Sigstr platform (Signatures and Relationships) for their award-winning account-based marketing program. Read more or watch the interview.
How We Achieved 5x Higher Engagement with Targeted Email Signature Marketing
Based on data from Sigstr's own account, learn how targeted email signature marketing can double, triple, quadruple, or even quintuple engagement rates.
Lumavate Adds Sigstr to ABM Strategy with Account-Specific Targeting
With Sigstr, Lumavate has unlocked employee email as their most pointed ad channel and new account-based marketing secret weapon. Learn more in this case study and customer interview.
1:33Sigstr Relationships for ABM
Gone are the days of “spray-and-pray” and “inbound optimization”. Today’s most savvy marketers are focusing on their highest value accounts and aligning their efforts to win there. Sigstr Pulse provid
A New Channel for ABM Engagement: Sigstr and Employee Email
Sigstr's targeting features and functionality help marketers turn employee email into their newest channel for ABM engagement with top targets and accounts.
How Relationship Marketing Impacts ABM and Revenue Goals
Sigstr's VP of Marketing, Justin Keller, shares what relationship marketing means to him and how it can be applied to account-based marketing and sales and marketing alignment.
2:01Sigstr Interview: ABM + Email Signature Marketing
An interview with Sangram Vajre, CMO at Terminus, about the power of employee email as a new owned marketing channel. See how the Terminus team uses email signature marketing and why it goes hand-in-h
How Sigstr Uses Sigstr for ABM: Campaign Design Ideas
20+ ABM campaign ideas for email signature marketing straight from Sigstr's own account. Use employee email to engage with your top ABM targets.
How To Develop The Best Relationships Through ABM
A true ABM strategy focuses on the customer experience with the goal of building genuine relationships with prospective buyers at a business’s target accounts.
2:16Account-Based Marketing for Employee Email
Sigstr ABM gives marketers the ability to target specific accounts, industries, and individuals with content tailored to each audience. Request a demo here: http://info.sigstr.com/account-based-mark
July 2018 Baltimore HUG Recap: Employee Email and ABM Engagement
Check out a recap of Sigstr's presentation at the Baltimore HubSpot User Group and learn how employee email can become the perfect channel for your team's ABM strategy.
Why Teams Are Adding Email Signature Marketing to Their ABM Lineup
See why email signature marketing is a natural addition to any team's account-based marketing lineup. Assign ESM campaigns to specific contacts or accounts.
4 Things Marketers Can Do to Support Account-Based Sales
Decision committees are on the rise, which isn't making life easier for your sales and marketing teams. Here are four ways the support account based sales.
The Relationship Marketing Manifesto